By: Jesse Cryderman, Scott St. John - Pipeline
Larger audiences also put a greater strain on mobile networks, whether cell or Wi-Fi. Despite a press push that highlighted carrier-grade Wi-Fi, once again the world's largest wireless show was plagued with connectivity issues.
In the picture to the right, Martin Wren-Hilton, Head of Wireless Innovation at TalkTalk and Professor Simon Saunders of Real Wireless and founder of the Femto Forum (now the Small Cell Forum) look upwards in the hopes of finding wireless internet connectivity. The GSMA installed 1,200 Wi-Fi access points with a fiber backbone and 10Gbps capacity (5,000Mbps uplink, 5,000 Mbps downlink). However, many attendees—press and exhibitors alike—complained of being inexplicably “kicked off” Wi-Fi, often during a demo. The network was indeed high-powered, but strained; the additional 10,000 attendees, the way in which HD media is shared, and the number of devices per person (several of us had three devices, always connected), are some explanations.
This year, the greatest emphasis was on the tools and strategies required to virtualize communications networks (such as NFV and SDN), the enablement and monetization of the Internet of Things (IoT) and M2M, the evolution and application of NFC, and the ways in which a myriad of solutions can be used to improve the customer experience. Customer Experience Management (CEM), big data and security permeated almost every discussion at the show. The event was truly massive and the event theme "creating what's next" touched upon everything from the evolution mobile networks to small cells and connected cars, healthcare, and homes. Exhibits showcasing cars, interactive toys, and futuristic wearble devices demonstrated a small but distinct departure from previous years. While we feel this was a clear alignment with the evolution of the mobile industry, it still was different and a few people Pipeline met with indicated they felt this may be an indication of a larger departure from the event's historic core mobile focus. While we generally disagree, one can't help but to think back to the last years of SuperComm and the exhibits filled with cell phone covers and battery packs.
Monday night featured a keynote from a relatively unknown fella by the name of Mark