The approach

The telecoms industry has trailblazed and set the bar for subscription-based services with their residential and mobile-service bundling, ecosystem applications and entitlements. It’s now time for enterprises to take business model innovation to the next level. SaaS is just the start and there are many pioneers in the market already, but the pandemic has been a catalyst to small, medium, and large businesses adopting creative ways to leverage IoT devices, applications, systems, and customer engagements with great success.

To increase the speed of adoption, companies need to think differently about usage data. We have seen many homegrown systems and frustrated organizations desperately trying to manually add usage-based models into existing revenue systems, driving not only huge costs but contributing to massive revenue leakage.

DigitalRoute’s platform is fast becoming the new standard for usage-based revenues. It is purpose-built to monetize and orchestrate usage data to assist businesses in avoiding the pitfalls of homegrown and patchwork data problem-solving. With a platform that was conceived in the highly demanding telecoms industry but is now established across many enterprise verticals, DigitalRoute understands the processes and data challenges involved and the opportunities usage-based revenues can bring.