Pipeline Publishing, Volume 5, Issue 11
This Month's Issue:
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A Preview of Management World 2009

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Keynotes Galore

A quick review of the event website will show that there are a number of promising keynote speakers and summits lined up at the event. How is it possible to know which ones you should attend if you simply can’t attend them all? We asked Martin Creaner to identify three sessions with the most potential for excellence, which, in his opinion, are not to be missed. “It’s like asking a father which of his children he likes the best – not exactly fair. (smile) However, if I have to choose three that I’m going to make sure I attend…The Keynote sessions on the Wednesday morning are not to be missed. It’s probably the most interesting line-up of speakers we have had at an event. I’d also recommend the three Advertising sessions in the Digital Media summit. It has a really interesting cross-over between companies like Telefonica & France Telecom with companies like Blyk & Google. I’m also going to ensure I attend the sessions on migrating to next generation networks, as the focus of this is practical experience rather than theory.”

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But What About the Technical Aspects?

And now, onto something a bit more technical. Standards such as the eTOM, SID, and OSS/J have been heavily promoted in the past. We wanted to know what standards are big for 2009 and if we will be able to see them in action within the Catalyst Technology Showcase in Nice. Creaner commented that the TM Forum’s Solution Frameworks (NGOSS) standards are widely adopted, and that they’ve also seem a growing interest in

“I’m also going to ensure I attend the sessions on migrating to next generation networks, as the focus of this is practical experience rather than theory.”


their Prosspero interfaces, including OSS/J and MTNM. He also noted that the TM Forum is seeing growing interest in their work in the Revenue Management area, such as the Revenue Assurance Guidebook and maturity model. Catalysts in Forumville will include focus on the Solution Frameworks, OSS/J Trouble Ticket Interface, Product Lifecycle Management, and Operator User Management.

Conclusion

There is definitely a lot to see at the Management World 2009 event in Nice, France. Will it be worth your time and money to make the trip? We at Pipeline did our best to give you the info that will help you to make that decision, but ultimately, the final choice remains in your hands.

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