Calix Launches HomeOfficeIQCalix Launches HomeOfficeIQ So Service Providers Can Keep Home Networks Securely Connected—and Drive ARPU Growth—Even During Unavoidable OutagesCalix launches HomeOfficeIQ for the Calix Platform to help service providers keep households connected during unavoidable outages with secure cellular failover—meeting rising expectations as 37% of subscribers now rely on home internet for workCalix announced the launch of HomeOfficeIQ, a new value-added solution within SmartHome on the Calix Platform that enables service providers to drive stronger subscriber loyalty and new revenue opportunities. With this launch, HomeOfficeIQ adds cellular network failover managed through CommandIQ, giving providers a new way to protect critical connectivity during network outages beyond their control. Through the app, households can now manage and prioritize exactly which devices or networks remain connected, while maintaining continuous security with ProtectIQ and the application and content controls of ExperienceIQ. Secure home internet connectivity is now critical for a growing share of households. According to a survey by Calix Market Insights, 37 percent of subscribers use their residential internet service for work, and more than 1 in 3 subscribers who have switched providers chose security services. This reinforces the expectation that connectivity must be secure to protect sensitive applications and critical workflows. For service providers, these needs represent an opportunity to drive average revenue per user (ARPU), as 35 percent of subscribers surveyed report receiving partial or full reimbursement for internet service from their employer. New HomeOfficeIQ capabilities and enhancements for SmartHome enable providers to deliver:
Calix Success™ is enabling service providers to confidently launch and maximize HomeOfficeIQ with a knowledge base article, playbook, and coursework in Calix University. Additionally, a live go-to-market Success webinar, Electronic Content Builder assets, and upcoming TAC TV content will help Calix customers further position HomeOfficeIQ effectively within their SmartHome offers. Ben Foster, president and chief executive officer at Twin Valley, said: “Calix is giving us a powerful way to differentiate our residential experiences and create real value for our customers. Adding HomeOfficeIQ to our upcoming lifestyle-based offers builds on what SmartHome already delivers and reinforces why customers continue choosing Twin Valley. By keeping customers connected when it matters most, Calix is helping Twin Valley strengthen loyalty, support higher ARPU, and drive long-term, sustainable growth for our business.” Shane Eleniak, chief product officer at Calix, said: “HomeOfficeIQ reflects our commitment to helping service providers deliver secure, connected experiences for their subscribers—even during unavoidable outages. Now, HomeOfficeIQ will offer our customers a simple, new way to strengthen their residential offerings. With this launch, Calix continues to extend SmartHome innovation on the Calix Platform, helping providers further differentiate from competitors, build the trust that drives retention and ARPU, and create long-term value for their businesses and communities.” Source: Calix media announcement | |