Synchronoss to Unveil New Version of AI-Powered Personal Cloud Platform at Mobile World Congress

Synchronoss Technologies, Inc., a global leader and innovator in personal cloud platforms, today announced it will showcase the latest version of Synchronoss Personal Cloud at Mobile World Congress on February 26-29, 2024, in Barcelona, Spain.

Purpose-built for telecom operators and mobile service providers, Synchronoss Personal Cloud delivers a robust platform to backup and manage files, photos, videos, and digital content stored on mobile phones and other devices. Unlike over-the-top (OTT) apps, Synchronoss’ white-label cloud platform provides a carrier-grade solution for service providers to deliver branded, value-added services and experiences that focus heavily on data security and privacy.

New features of the Synchronoss Personal Cloud platform include Enhanced Plans that allow operators and providers to select which capabilities and functionality they want to offer subscribers as part of basic, value-added, and premium service plans. As part of their branded solutions, service providers can monetize the cloud in new ways, offering subscribers upgrade options to better engage with digital content, thus reducing churn and increasing average revenue per user (ARPU).

Genius, first introduced at the Consumers Electronic Show (CES) in 2023, has been improved to offer new capabilities, leveraging the latest advances in computer vision and artificial intelligence (AI). It provides tools to enrich and transform photos by integrating unique effects and filters and can now be introduced through Enhanced Plans. Once a subscriber enrolls, they can colorize black and white pictures, apply unique AI filters, and repair old photos to remove scratches and touch up faces, among other exciting capabilities. Genius allows end users to enjoy and share their precious memories in a new light and improve overall engagement with Personal Cloud.