Connectbase Expands Planning and Prospecting Capabilities
for the United Kingdom and Ireland
Expanded data capabilities empower connectivity
service planning and customer prospecting in broader areas in Europe
Connectbase, The Industry Cloud for Connectivity, has
expanded planning and prospecting capabilities for network operators looking to
grow in the United Kingdom and Ireland. Building out this data
capability in The Connected World platform extends even more value to users
with detailed tenancy data correlated to in-depth location information.
Detailed tenant data in the platform enables network
operators to identify, prioritize and manage new opportunities and prospects in
the UK and Ireland with:
- Insights
into buildings along network routes
- Detailed
information on tenants in those buildings, such as company name, employee
numbers, connection status, and competitive score
- Ability
to query by company name or enterprise type within a region
- Data
layer views including shareable routes, towers, and data centres
"We are excited to bring this additional data-driven
capability to our users who want to expand in the UK and Ireland. The
insights available through this enhancement will help our users be more
competitive and efficient," said Edison Smith, VP of Sales - Global
at Connectbase. "This is a very competitive market with a lot of regional
players, so this data will give users of The Connected World a leg up in their
prospecting."
Examples of specific use cases for this enhanced capability
include being able to help direct sales teams to identify new targets that are
well-served by their network footprint, or determine where a customer's
business location intersects with a service provider's network connectivity
offering or identifying where network operators can prioritize and build new
infrastructure based on business and tenant density. Overall, this reduces the
need to consult multiple data sources and searches to identify and qualify business
opportunities and can improve win rates for sales teams.
Source Connectbase media announcement
