AT&T
Gives Business ‘Plain-Old’ Phone Service a Cloud Makeover
AT&T
Phone for Business-Advanced digitizes analog phone service for voice and data
lines
AT&T is
modernizing business’ traditional analog phone lines using the cloud. AT&T
Phone for Business-Advanced is designed to breathe new life into ‘plain-old-telephone-service’
(POTS) by pairing the reliability of POTS with the voice quality, security and
lower maintenance costs of digital lines using market leading cloud
capabilities with RingCentral. The new service is available now to nearly any
business in the U.S.
Why is this important? Many
businesses across the U.S. still use traditional wireline phone service not
just for standard voice capabilities, but also for specialty functions. Tens of
millions of alarms, elevators, fax machines, modems, and point-of-sale
terminals across the country depend on these lines for voice and/or
smaller-scale data transfers. For example, healthcare providers use these lines
for potentially lifesaving communications and equipment. In many of these
cases, reliability is paramount.
Using an enterprise-grade appliance by DataRemote that converts analog
traffic so that it can be transferred over a VoIP Managed Facility Voice
Network (MFVN), providing that traffic with inherent enhancements in security
using infrastructure that is easier and less expensive to maintain with built
in failover options.
The new service will give users an easy way to maintain business
continuity and monitor connections to help ensure they are working properly
before an issue arises. Data Monitoring Centers help monitor and maintain
highly secure connectivity and can keep phone lines running for 24/7 using the
AT&T Wireless network. Additionally, in case of local power failure, the
device can provide 12 hours of operation using an internal battery backup.
For businesses with locations across the country, this could help
simplify billing as analog phone and data rates and regulations vary by state.
Businesses using AT&T Phone for Business-Advanced can standardize rates and
consolidate all lines into one simple bill—nationwide.
What are people saying?
“Tried and true. Until now, traditional wireline phone service has been
hard to beat for specialty data and voice lines. With AT&T Phone for
Business-Advanced, we’ve found a way to modernize these lines to introduce
customers to new cloud capabilities while maintaining the reliability and
regulatory compliance that they require.” – Rich
Shaw, Vice President, Voice and Collaboration, AT&T Business
"We are excited to launch a new offering with AT&T and DataRemote
to the millions of customers with traditional phone services including
specialty lines. RingCentral believes enterprises today are looking for
trusted relationships and joint innovation to deliver the most seamless journey
to the cloud across every use case.” – Sandra
Krief, VP Service Providers, Americas, RingCentral
Source: AT&T media announcement
