Amdocs Research Reveals 90% of Service Providers Believe Generative AI is CriticalAmdocs Research Reveals 90% of Service Providers Believe Generative AI is Critical for Achieving Business Goals, but See Significant Challenges with ImplementationSurvey of CSP leaders across the US, Europe and Asia found GenAI implementation still in its preliminary stages; challenges include data quality and regulationAmdocs announced research findings that give a deeper and surprising look into communications service provider challenges, opportunities, and concerns around Generative AI. Amdocs commissioned Analysys Mason to carry out the research* titled, “GenAI Challenges and Opportunities.” The results from the survey showed that there is a clear understanding among 90% of CSPs of the profound impact GenAI will have on business goals. However, deployment of GenAI is still in its preliminary stages, with just 22% of CSPs having already implemented GenAI solutions, 32% running proof of concepts and 29% looking to explore it in the next 12 months. Findings from the research include:
"Some CSPs are even implementing or considering building their own large language models. However, building these platforms internally can be slow and costly, especially when skills and resources are scarce, at this point in the market, These CSPs will have to undertake the training and fine tuning of these models for the telecom environment on their own and this can present challenges if they do not have the required skillset in-house,” said Adaora Okeleke, Principal Analyst, Analysys Mason. “Adopting a specialized telco-focused LLM platform from a single vendor that consolidates capabilities from multiple LLM providers can accelerate adoption. Once generative AI becomes an integral part of core business processes, it has the potential to bring additional value and can transform CSPs’ performance, speed, and operating costs.” "GenAI relies on a vast array of web data, but it lacks access to the data associated with the telecom technology ecosystem, creating a crucial gap and lack of context. To address this challenge, expertise is required to unlock access to pertinent telco data sources, comprehend the intricate telecom taxonomy, and draw necessary, correct conclusions," said Gil Rosen, Chief Marketing Officer at Amdocs. "Through Amdocs' amAIz TelcoGPT platform, CSPs can seamlessly incorporate GenAI to enhance network efficiency, elevate customer service, and drive overall business improvement. Additionally, they can effectively manage costs, security, scalability, and efficiency while optimizing use of tokens." Amdocs recently unveiled new capabilities of its GenAI platform, amAIz, which combines carrier-grade architecture, leveraging hyperscalers’ and open-source technology with large language models embedded into monetization, experience, business, and operational systems. This enables CSPs to benefit from the immense potential of GenAI, including telco-native copilots, innovative use cases, and business efficiencies, along with flexibility, security, and compliance. *Survey of 114 CSP leaders in North America, Europe, and Asia, who are responsible for their organization’s plans and deployment of GenAI. Source: Amdocs media announcement |