Once a year, Pipeline takes the opportunity to sit down with the people who bring to us the most significant telecom trade show in North America - SUPERCOMM. For this year’s show the responsibility rests with co-producers EXPOCOMM LLC and Reed Exhibitions.
Pipeline recently talked with Jan Maciejewski, managing director, EXPOCOMM LLC, to get some insight on SUPERCOMM 2009, which returns to Chicago’s McCormick Place this coming October 21-23.
Pipeline: At Pipeline, we're pleased to see the return of the SUPERCOMM name. How has the return to the former moniker affected/impacted attendance, key note participation, and sponsor interest? The return of the SUPERCOMM name is just the beginning of the transformation of the event.
Maciejewski: SUPERCOMM is back with a bold, reinvigorated focus on broadband. The “new” SUPERCOMM will continue its longstanding tradition of offering technology professionals unmatched access to the leading companies and people in the telecommunications space, but we’re going a step further by introducing “Broadband Life,” a program showcasing broadband-enabled network technologies and the business solutions and services powered by broadband across various industries from healthcare to education. This year, we’re bringing together some of the top names in the telecommunications space with keynote speakers including CEOs from Verizon, AT&T, Cox Communications and TiVo.
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SUPERCOMM 2009 was moved to coincide with the Federal Stimulus Package of which $7.2 billion specifically ear-marked this fall for broadband technology. |
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Maciejewski: SUPERCOMM 2009 was moved to coincide with the Federal Stimulus Package of which $7.2 billion specifically ear-marked this fall for broadband technology. Essentially, SUPERCOMM is now not only a forum to showcase products and technologies, but it also provides an opportunity for attendees to obtain information and direction on how to navigate the broadband stimulus application process in one location. We have created a program to take advantage of this important time in US history where the need for and importance of broadband access comes to the forefront.
Through co-owning associations TIA and USTelecom, SUPERCOMM 2009 is offering attendees exclusive education and insights into the FCC’s schedule, requirements, and more.
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Pipeline: Originally, SUPERCOMM 2009 was scheduled to take place in June, and ended up being pushed back to the current October dates. How did the organizers take advantage of the extra four months and do you have any predictions about the outcome of the show now that it will be taking place at the height of the fall trade show season?
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The increased relevance of the conference is extremely beneficial for attendees and presenters providing educational seminars and panels.
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