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During the crest of the ATM standards
movement, one of the mavens of routing
and I were sharing a car back from an
ATM Forum meeting in Denver to the brand
new Denver airport. We were both long
time IETF junkies who had joined the
ATM Forum at its inception because of
our respective jobs in telecommunications – he
was a switch engineer for a vendor and
I was a telecom engineer for a service
provider. He asked me a question that
burned into my mind and stayed in my
memory: One of those pivotal questions
on which your life turns.
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Once again, Pipeline takes a moment
to look at the news that has been bouncing
around the OSS world over the last
month. Some of it makes larger waves,
and some of it makes smaller ripples,
but everything has a way of affecting
the industry. Here’s your OSS
Newswatch for March 2007.
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With tens of thousands of attendees,
four-hundred thousand square feet of
exhibit space, and international participation
from over one-hundred countries, it is
no wonder that CTIA Wireless 2007 is
at the top of the anticipation lists
for service providers, software and hardware
vendors, and even OSS solutions providers.
Pipeline Magazine did some research to
find out what to look for during this
major event, occurring at the end of
March, 2007.
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The appeal of triple-play or quad-play
to communications service providers (CSP's)
is clear: Providing more services translates
into bigger market share, more revenue,
and higher customer lifetime value. But
fail to provide adequate customer support
for these services, and you may lose
out on these benefits. Millions of dollars
invested in networks, infrastructure,
and marketing may ultimately be wasted
if your customers cancel or fail to use
services due to frustration or lack of
understanding. This is just one reason
customer service is increasingly becoming
a strategic differentiator for CSP's.
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The telecommunications industry is going
through a fundamental market transformation
prompted by competitive pressures. In
response to this change, service providers
are seeking to offer an ever-widening
range of services to their customers
quickly and cost effectively. Voice,
video, and data are becoming the service
foundation with Internet Protocol (IP)
as the medium. To be competitive with
these services, providers must ensure
high service quality and customer centricity.
Add to the equation an average revenue
per user (ARPU) that is diminishing and
customers demonstrating their preference
for buying all of their ...
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Today, handheld
devices smaller than a wallet are able
to transmit volumes of digital voice,
video and data traffic to enable multimedia
communication and entertainment from
virtually any location. Now that converged
services visions of anywhere-anytime
communication are coming to fruition,
why aren’t service providers
reaping more profits than ever? The
success and growth of these new “Quad
Play” devices – and the
networks and services that support
them – has been enabled by astounding
progress in wireless and broadband
networking technologies. This progress
can be traced back to rapid advances
in computer processing and storage
...
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We see it everywhere - people are surfing
the web on their laptops over lattes
in coffee shops and participating in
web-based demos over business lunches
in restaurants; doctors and nurses are
using advanced PDA devices in hospitals
and clinics to review patient EKGs and
drug interactions; airports are filled
with travelers using their mobile phones
and BlackBerries for talking, sending
photos, or checking emails; and the virtual
office is really here with employees
on computers in home offices participating
in live video conferences with their
corporate headquarters. These are just
a few examples of how individual subscribers,
enterprise businesses, ...
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There are many ways to
access information and entertainment.
Long before the internet and its instantaneous
searches for information, anyone could
probably still find out about just
about anything... but it might take
a while. It might take research, travel,
correspondence, conversation, invention,
or other cumbersome means... but it
was possible.
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