Transatel and
VAIO Corporation Delivering New LTE Network Experience in Japan, Inaugurating
Windows
10 Capability
Starting
September 29th, new
VAIO® S11
and VAIO®
S13 laptops will be delivered in Japan equipped with Windows 10 and a
ready-to-go LTE cellular data SIM card. Transatel is the service provider of the
new cellular capability,
with prepaid data plans developed specifically for VAIO laptop end-users. Each
VAIO laptop will
be equipped with a
pre-loaded trial 1GB SIM
card to
be used in any of the 130+ destinations covered by Transatel. This
experience should help
end-users discover the
global service, Cellular Data, offered for top-up via the new Microsoft
Windows Store interface.
The end-users
will benefit from
attractively-priced data plans,
both in Japan,
with 4 local bundles ranging from 500 MB to
10 GB, and
outside Japan, with
6 regional bundles (Asia, Europe, America, Oceania, Caribbean,
and Africa.).
For connectivity in
Japan, Japanese MVNO Internet Initiative Japan
Inc. (IIJ) takes
the role of telecommunication provider, in close partnership
with Transatel.
Jacques
Bonifay, Transatel CEO: "The
laptop and tablet manufacturers' business model is about to change, opening a world of
opportunity. As cellular networks are gradually replacing Wi-Fi as the end-users' preferred choice for
connectivity, extra revenue can be generated for manufacturers through data usage and
revenue share. VAIO
Corporation rightly measures the potential positive impact on margins in a mature manufacturing market.
They also recognize the importance of giving their customers
the greatest possible choice in connectivity options. We're grateful for the privilege of launching the first cellular data plans
within Windows 10 with VAIO Corporation."
Kaoru
Hayashi, Senior General Manager PC Business
Division of VAIO
Corporation:
"We're proud to be delivering a new
LTE network experience to
connect and to manage a
data budget easily when no Wi-Fi is available. Thus, our laptop can be
truly mobile. Also, one must not forget that cellular
networks offer far more security against data hacking and
theft,
which is priceless in a business context."
Source: VAIO and Transatel media announcement