article page
| 1
| 2
| 3
| 4 |
the suite can accurately simulate end-user behavior by sampling multiple streams of IP service traffic, including customer content.
Amartus announced at the show that it is entering the service management market with its new offering, Service Commander. Service Commander is a service management platform designed to accelerate delivery of next-gen services.
Some of the OSS/BSS companies we met with were disappointed with the lack of booth traffic, though many said the overall quality of attendee was fairly high. Other companies we met with valued the show because it was a chance to rub elbows with hardware players who are also sales targets for their solutions. For vendors whose target is other vendors, a slower show may be better than a busier one, as it provides opportunities to pitch your booth-neighbors
Still, the notable absences of major companies from the show floor (Can we say “Cisco”? The giant had no booth, opting to meet with
|
|
We’re rooting for SUPERCOMM. It’s got a pedigree and venerable nature that few shows in the telecommunications space can rival. |
|
potential customers and partners in a hospitality suite) suggest that the booth-based tradeshow model may be past its prime in this particular space.
Hope:
We’re rooting for SUPERCOMM. It’s got a pedigree and venerable nature that few shows in the telecommunications space can rival. However, the need for innovation encouraged by the keynotes and conference session leaders could be a powerful tool for show developers, as well. I eagerly await SUPERCOMM 2010, hoping that it will be stronger, leaner, more innovative, and better-attended than SUPERCOMM 2009. I think it can be.
|
|
|
|
|
article page
| 1
| 2
| 3
| 4 |
|
|
